Looking for a better Copy.ai alternative?
One that helps you generate more in-depth SEO content…
Or… the one that costs less and has a lot of templates?
In this guide, you’ll find the 10 best Copy.ai alternatives. Each tool has its own set of unique features. Whether you’re a blogger or a large team, if you’re looking for a better tool that can actually speed up your content creation workflow without losing quality, this guide is for you.
Let’s dive in!
SEOWriting - Best for SEO blog posts. Free for first 5 articles, from $19/month for 50 articles. Features one-click blog generation, WordPress integration, and 48 languages.
Writesonic - Best for marketing copy. Free plan with 25 credits, from $20/month for 100 credits. Includes 100+ templates and Chatsonic research features.
Jasper - Best for creative teams. 7-day free trial, from $49/month. Offers team collaboration, Boss Mode, and AI art generation.
Claude - Best for research content. Free plan available, Pro at $20/month. Features a large context window and technical writing capabilities.
ChatGPT - Best for conversational writing. Free plan available, Plus costs $20/month. Includes code integration and custom instructions.
Rytr - Best budget option. Free plan with 10,000 characters, from $9/month unlimited. Offers 40+ use cases and plagiarism checking.
Anyword - Best for data-backed copy. 7-day trial, from $49/month with 50 predictions. Features performance scoring and audience targeting.
Surfer AI - Best for SEO content. From $99/month for 5 articles. Includes SERP analysis and real-time optimization.
Hypotenuse AI - Best for e-commerce. From $29/month for 50,000 words. Features bulk product descriptions and data enrichment.
Wordtune - Best for content refinement. Free plan available, paid plan starts from $13.99/month. Offers AI-powered rewriting suggestions, and spelling corrections.
Copy.ai works great for basic writing tasks, especially short-form copy, but when your content needs grow, its limitations become clear.
The template-based system often creates repetitive content that sounds artificial. Your readers want authentic, engaging content that stands out. Most Copy.ai articles need significant rewriting to match your brand voice and style.
Common issues that makes it worth it to look for better options:
Limited SEO Features: No built-in keyword research or content optimization. You'll spend extra time and money on separate SEO tools.
Basic WordPress Features: Manual formatting adds 30-45 minutes to each post. No automatic image generation or meta description creation.
Quality Consistency: Output varies between content types. Product descriptions might work well, but long-form articles often fall short.
Language Support: Content quality drops notably when creating content in different languages. This creates problems for global content needs.
Several alternatives solve these specific problems. Some focus on SEO content creation, others excel at e-commerce writing, and a few offer better team features. The key is matching the right tool to your exact needs.
Think about your content goals:
Do you need better SEO optimization?
Faster WordPress publishing?
More consistent quality?
The right alternative can cut your content creation time in half while improving quality. So, now let’s look at the best Copy.ai alternative tools for real content needs.
Pricing: Free for first 5 articles. Starts from $19/month for up to 50 articles.
SEOWriting is a popular AI-powered writing tool that helps you write high-quality SEO-optimized content with all headings, links, images, in just one click.
The platform's Deep Web Integration pulls real-time statistics and data from trusted sources to enrich your content. SEOWriting automatically adds relevant stats, making your content more authoritative and reducing research time by half.
Content creation in multiple languages is another feature that sets SEOWriting apart. The platform supports 48 different languages with great output quality, compared to Copy.ai's limited language options.
Each article maintains proper grammar and structure across all supported languages. The built-in readability enhancer ensures your content stays engaging and easy to read.
One thing that really sets apart SEOWriting from any other AI writing tool is its AI text humanizer feature that helps you create natural sounding text.
With Copy.ai, you need to manually format content and source images, adding 30-45 minutes per post.
But SEOWriting handles these tasks automatically, maintaining proper heading hierarchy, adding relevant images, and even auto-publishing posts to your WordPress website, along with internal links, one one platform.
Copy.ai does excel in creating short social media posts and ad copy. But for long-form blog content, SEOWriting offers more comprehensive features. In fact, SEOWriting also offers a unique feature that repurposes your blog posts into social media content.
There is also the Brand Voice Customizer, which maintains a consistent tone across all content types.
✅ Choose if:
You need complete SEO content creation (keywords, outlines, optimization) in one platform.
You want automatic WordPress publishing with AI images and formatting.
You create content in multiple languages and need native-quality output
❌ Don't choose if:
You focus mainly on social media posts and ad copy.
You prefer writing content piece by piece with more manual control.
You need advanced team collaboration features.
Related Read: How To Do Marketing Without Social Media?
Pricing: Free plan with one-time 25 credits (enough for 1 premium article). Starts from $20/month with 100 credits/month.
Writesonic offers a different approach to content creation than Copy.ai. The platform excels at marketing content with over 100 specialized templates for ads, product descriptions, and landing pages.
Chatsonic is another great feature that allows you to generate copy, perform in-depth research, and generate images with all the latest AI models. It's like having advanced ChatGPT and Perplexity all in one platform.
The platform works best for short to medium length content pieces, and its wide-range of templates definitely makes it stand out.
Copy.ai provides more natural-sounding long-form content, but Writesonic wins at technical accuracy and providing factually correct content. This reduces time spent verifying product specifications and technical details in your marketing materials.
✅ Choose if:
You need a wide-range of marketing templates and frameworks.
You want AI content generation and research capabilities in one place.
You focus on technical product descriptions and creating factually accurate content.
❌ Don't choose if:
You primarily create long-form blog content.
You need advanced SEO features and optimization.
You want comprehensive WordPress integration.
Read More: Writesonic vs. Copy.ai: Which One Should You Choose?
Pricing: 7-day free trial available. Starts from $49/month with AI Chat, and SEO mode.
Jasper offers team-focused content creation tools that set it apart from Copy.ai. The platform includes real-time collaboration features that let multiple team members work on the same document. Each team member can add comments, suggest changes, and track revisions—features missing from Copy.ai's basic interface.
The Boss Mode feature lets you control the AI with direct commands. Unlike Copy.ai's template system, you can tell Jasper exactly what to write about, in what tone, and with specific details. This gives you more control over the output but requires more time to learn the commands.
Jasper's Art Integration creates custom images alongside your content. While Copy.ai focuses solely on text, Jasper generates relevant visuals for blog posts, social media, and marketing materials. The art feature follows your brand guidelines for consistency across all visuals.
Copy.ai creates better product descriptions and short-form content. But Jasper excels at long-form storytelling with features like character voice consistency and plot development tools. The platform remembers context from previous paragraphs to maintain story flow.
✅ Choose if:
You need team collaboration tools with comments and revision tracking.
You want direct control over AI output with specific commands.
You create both content and matching visuals in one platform.
❌ Don't choose if:
You prefer simple template-based content creation.
You need quick product descriptions.
You want a shorter learning curve.
Read More: Jasper vs. Copy.ai: Which One Is Better?
Pricing: Free plan available with a daily usage limit. Pro plan costs $20/month but offers more usage, access to more models, and the Projects feature.
Claude brings advanced high-quality content creation. Unlike Copy.ai's basic writing features, Claude can analyze complex topics and create detailed, factual content.
The Context Window sets Claude apart by allowing longer inputs than Copy.ai. You can feed entire research papers or lengthy documents as reference material.
Copy.ai works better for quick marketing copy. But Claude excels at technical writing and professional content. The platform can explain complex topics in simple terms while maintaining accuracy.
✅ Choose if:
You create in-depth high-quality content.
You work with long documents and need large context windows.
You need technical content explained in an easy-to-understand way.
❌ Don't choose if:
You need quick social media posts.
You want template-based content creation.
You create primarily marketing materials.
Pricing: Free plan with limited access available. Paid plan starts from $20/month with more usage and advanced features.
ChatGPT takes a different approach than Copy.ai's template-based system. The platform uses a chat interface where you can have back-and-forth conversations about your content. This helps refine ideas and develop content through natural dialogue, rather than filling out template forms.
The Custom Instructions feature lets you set specific writing guidelines that apply to all your content. While Copy.ai requires you to input preferences for each piece, ChatGPT remembers your style preferences, tone requirements, and format needs across sessions. You can create content that matches your brand voice without repeated setup.
The platform's Code Integration helps create content with technical elements. Unlike Copy.ai's pure text focus, ChatGPT can include properly formatted code snippets, data tables, and markdown formatting in your content. This works well for technical documentation or tutorials.
Copy.ai creates better social media content and ad copy. However, ChatGPT excels at long-form chats and explaining complex topics. The platform can break down difficult concepts into simple explanations and create detailed how-to guides with step-by-step instructions.
✅ Choose if:
You need interactive content development through conversation.
You want to save time with remembered writing preferences.
You create technical content with code examples.
❌ Don't choose if:
You need structured templates for marketing content.
You want built-in SEO features.
You create mainly social media posts.
Pricing: Free plan with 10,000 characters/month limit. Paid plans start from $9/month with unlimited content generation.
Rytr offers a simpler alternative to Copy.ai with focused writing features. The platform includes 40+ different uses like blog posts, emails, and product descriptions.
The Tone Matcher helps maintain consistent writing style. While Copy.ai needs manual style adjustments, Rytr can analyze your existing content and match its tone automatically. You can upload a sample of your writing, and Rytr will create new content that sounds similar.
Copy.ai provides more advanced features for team collaboration. But Rytr stands out with its Language Support for 30+ languages with regional tone adaptation. The platform adjusts content style based on regional preferences, creating more natural-sounding international content.
The Plagiarism Checker comes built into the platform. Unlike Copy.ai where you need separate tools, Rytr checks your content against web sources as you write. This helps ensure original content without additional cost or time spent on external checkers.
✅ Choose if:
You want simple, clear templates with examples.
You need automatic tone matching for consistent style.
You create content in multiple languages.
❌ Don't choose if:
You need advanced team collaboration tools.
You want detailed SEO features.
You create complex, technical content.
Read More: Rytr vs. Jasper: Which AI Writing Tool Is Better?
Pricing: 7-day free trial available. Paid plans start from $49/month with 50 performance predictions, unlimited content generation, and over 100 marketing templates.
Anyword stands apart from Copy.ai with its Performance Score system. The platform analyzes your content against a database of successful marketing campaigns. Each headline, email subject line, or ad copy receives a score, helping you pick the versions most likely to engage readers.
The Audience Targeting feature creates content for specific demographics. While Copy.ai uses general templates, Anyword adjusts language and tone based on age, interests, and buying behavior. You can create different versions of the same content for multiple audience segments.
The Custom Analysis tool examines your best-performing content. The platform identifies patterns in your successful posts, emails, or ads. This data helps create new content that matches what works for your audience. Copy.ai lacks this data-driven approach to content optimization.
Copy.ai creates better short-form and blog content. But Anyword excels at conversion-focused writing with its predictive performance scores. The platform suggests specific words and phrases that appeal to different audience segments, backed by data from real marketing campaigns.
✅ Choose if:
You want data-backed suggestions for your content.
You create content for multiple audience segments.
You need predictive performance scoring for marketing copy.
❌ Don't choose if:
You focus on long-form blog content.
You want complete control over writing style.
You need advanced SEO features.
Pricing: No free trial available, but comes with a 7-day money-back guarantee. Surfer AI comes as a part of Surfer SEO’s subscription plans starting from $99/month, which offers 5 articles/month. Separate Surfer AI packs are also available starting from $120 for 10 articles.
Surfer AI merges content creation with detailed SEO Analysis. The platform analyzes the top search results for your target keyword. This data shapes your content structure, heading choices, and topic coverage. Copy.ai requires separate tools for this level of SEO research.
The Content Editor shows real-time optimization scores. You see exactly what topics to cover, which keywords to include, and how to structure your content. The platform suggests relevant headers, questions to answer, and topics to include based on top-ranking content in your niche.
Surfer AI identifies related terms, concepts, and questions your audience asks. This creates more natural content optimization compared to Copy.ai's template approach.
Copy.ai offers better creative writing features. But Surfer AI excels at creating SEO-optimized blog posts.
✅ Choose if:
You need detailed SEO research and content optimization.
You want data from top-ranking content in your niche.
You create content focused on search rankings.
❌ Don't choose if:
You create mainly creative or narrative content.
You need social media post templates.
You want simple, template-based writing.
Related Read: Surfer SEO vs. Ahrefs: Which One Should You Pick?
Pricing: Free trial available. Paid plan starts from $29/month for up to 50,000 words.
Hypotenuse AI focuses on ecommerce content creation unlike Copy.ai's general writing approach. The platform automatically creates product descriptions, category pages, and marketing materials from basic product data. You can upload spreadsheets with product details and generate content for entire catalogs at once.
The Product Data Enrichment feature stands out. While Copy.ai needs complete information to create content, Hypotenuse AI fills in missing product details automatically. The platform researches similar products to add specifications, features, and technical details you might have missed.
The Bulk Workflow system processes multiple items at once. Each product gets unique, SEO-optimized descriptions and meta details. Copy.ai requires individual content creation, but Hypotenuse AI easily handles large catalogs.
Copy.ai creates better blog content and general marketing copy. However, Hypotenuse AI excels at structured product content. The platform maintains consistent formatting across your entire catalog and automatically generates product tags for better site navigation.
✅ Choose if:
You manage large product catalogs that need content.
You want automated product data enrichment.
You need bulk content creation for e-commerce.
❌ Don't choose if:
You create mainly blog posts and articles.
You want detailed control over each piece of content.
You need advanced team collaboration features.
Pricing: Free plan with 10 AI suggestions/day and 3 AI summarizations/month. Paid plans start from $13.99/month with 30 AI suggestions/day and 15 AI summarizations/month.
Wordtune differs from Copy.ai with its focus on content improvement rather than creation. The platform works as a writing assistant that helps refine your existing content. It suggests better word choices, clearer sentences, and more engaging ways to express your ideas.
The Tone Adjustment feature offers nine different writing styles. While Copy.ai creates new content from templates, Wordtune helps adjust your writing tone from casual to formal, short to detailed, or simple to sophisticated. Each suggestion keeps your original meaning while matching your desired style.
With Wordtune, you can make sentences longer with more detail or shorter for clarity. Copy.ai creates fixed-length content, but Wordtune lets you adjust content length while maintaining your message.
Copy.ai works better for creating content from scratch. But Wordtune excels at content optimization. The platform helps improve clarity, engagement, and readability of existing content with specific word-choice and sentence structure suggestions.
✅ Choose if:
You want to improve existing content quality.
You need multiple tone and style options.
You create content in various lengths for different platforms.
❌ Don't choose if:
You need content created from scratch.
You want template-based content creation.
You need SEO optimization features.
The right AI writing tool can save you hours of work each week. Let's break down the top factors to consider when selecting your Copy.ai alternative:
Start by listing your specific content needs. Do you create 2-3 blog posts per week? Or 50+ product descriptions daily?
Tools like SEOWriting excel at blog content, while Hypotenuse AI works better for large product catalogs. Match the tool's strengths to your most common content types.
Look beyond the monthly subscription fee. Instead, calculate your actual costs based on usage as well as per article creation cost.
For teams creating 100+ pieces of content monthly, unlimited plans provide better value.
Consider your SEO needs carefully. Basic keyword suggestions aren't enough for serious content marketing. Look for tools that offer:
Competitor content analysis
Topic and heading suggestions
Meta description optimization
Internal linking recommendations
Content structure guidance
Solo creators need different features than large teams. Small teams (1-3 people) work well with simple tools like Rytr. Larger teams should pick platforms with:
User role management
Content approval workflows
Team comments and feedback
Content templates and guidelines
Performance tracking
List your essential tools and check compatibility. WordPress users need direct publishing features. E-commerce sites require product data integration. Make sure the AI tool connects with your:
Content Management System
Social Media Platforms
Analytics Tools
Project Management Software
Email Marketing Platform
Different content needs different voices. Look for tools that offer:
Multiple tone options
Brand voice settings
Regional language adaptation
Writing style templates
Consistent output across content types
Test each tool's features with your actual content needs before committing. Most platforms offer free trials or money-back guarantees. Create sample pieces similar to your regular content to evaluate quality and workflow fit.
The best Copy.ai alternative depends on your specific content needs. Teams creating high-volume product content might prefer Hypotenuse AI. On the other hand, content creators focused on SEO will find more value in SEOWriting or Surfer AI.
Consider your content types, volume needs, and team size when choosing. Look for features that match your workflow: WordPress integration for bloggers, API access for developers, or team management for larger organizations. Test the free trials to find the right fit for your content creation process.
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