Top 10+ Best AI Writing Tools For SEO

Looking for the best AI writing tools for SEO? Check out our top 10+ picks that make your SEO writing process more easier, efficient, and effective.
By Prit Centrago · November 24, 2024
best ai writing tools for seo

There are so many AI writing tools.

But the ones that actually help in SEO Writing? Only a few!

In this guide, you’ll find our top 10+ picks for the best AI writing tools that can help you with high-quality SEO-optimized content creation.

Whether you need help drafting content, enhancing readability, or improving keyword usage, these tools offer all the essential features you need to improve and speed up your SEO writing workflow. Let’s get into it!

Tool Best For Free Plan/Trial Pricing
SEOWriting Bulk SEO content, multi-language support, auto-posting 5 blog posts for free Starts at $19/month
Jasper Short-form and long-form content creation 7-day free trial Starts at $49/month
Copy.ai Quick, catchy short-form content Limited free plan with 2000 words in chat Starts at $49/month
Writesonic Versatile AI writing for various content types including social media content Limited free plan with 5 free generations in Chatsonic Starts at $16/month
Anyword Ad copy optimization, predictive performance No free plan available Starts at $49/month
Perplexity In-depth research-based content Free plan available Starts at $20/month
Semrush ContentShake AI Content ideas, topic research, real-time SEO Free plan available $60/month
ChatGPT Conversational and engaging content Free plan available Free & Pro at $20/month
Claude Detailed, contextual content with a conversational tone Free plan available Pro plan costs $20/month
Gemini Real-time, data-integrated creative content Free plan available Pro plan costs $20/month
Surfer AI Real-time content optimization, SERP analysis No free plan available Starts at $49/month
Frase AI-powered content optimization based on user intent Limited free plan available Starts at $15/month

Best AI Writing Tool For SEO

1. SEOWriting - Best Overall AI-Powered SEO Writing Tool

SEOWriting is a specialized AI writing tool that simplifies the entire SEO content creation process. It’s designed to handle everything from writing and SEO optimization to adding images, internal links, external links, and even auto-posting to your WordPress website.

Key Features

One-Click SEO Content: Generate fully optimized content with a single click.

Bulk SEO Content: Create multiple pieces of content at once, ideal for agencies.

Multi-Language Support: Supports content creation in 48 languages.

AI Image Generator: Create images that align with your content.

WordPress Auto-Posting: Automatically publish content directly to your WordPress site.

Readability Enhancer & Brand Voice Customizer: Adjust tone and readability for brand consistency.

Benefits:

  • Time-Saving: Automated processes help in faster content generation and publishing.

  • Versatility: Works for blogs, social media, affiliate content, and more.

  • Integration: Seamlessly integrates with WordPress for effortless publishing.

Limitations:

  • Limited templates: Since SEOWriting is mainly dedicated to SEO blog post writing, you don’t get a lot of templates for ad copies or product descriptions.

Best For:
Marketers, agencies, and businesses that require high-volume SEO content with seamless publishing capabilities. Ideal for those needing to manage multiple campaigns across various languages.

Pricing: Free plan available. Paid plans start at $19/month.

2. Jasper - Best For Flexible Interface And Templates

Jasper is a popular AI writing tool that excels in generating various content types, from blog posts to marketing copy. With customizable templates, Jasper helps writers maintain a consistent brand tone across multiple platforms.

Key Features:

  • Customizable Templates: Ready-made templates for different content needs.

  • Tone Customization: Adjusts writing style to match brand voice.

  • Multi-Purpose: Suitable for blog posts, ad copy, emails, and more.

Benefits:

  • Ease of Use: Intuitive interface makes content creation simple.

  • Versatility: Handles both short-form and long-form content seamlessly.

  • Consistency: Ensures all content matches your brand’s tone and style.

Limitations:

  • Learning Curve: May require some time to explore all features fully.

  • Cost: Pricing can be higher for those needing premium features.

Best For:
Businesses and content marketers looking for a versatile tool to handle diverse content requirements, especially where maintaining brand consistency is crucial.

Pricing: Starts at $49/month. You also get a 7-day free trial.

3. Copy.ai - Best For Short-Form Content

Copy.ai simplifies content creation by offering pre-built templates that allow you to generate social media posts, ad copy, and product descriptions quickly. It’s ideal for creating engaging short-form content.

Key Features:

  • Quick Content Generation: Produce content in seconds using pre-built templates.

  • Diverse Templates: Options for social media, email campaigns, product descriptions, and more.

  • Tone Adjustments: Easily customize the tone for different audiences.

Benefits:

  • Speed: Great for quickly drafting catchy, engaging short-form content.

  • Ease of Use: Simple interface suited for beginners and experienced marketers.

  • Customizability: Adjust content to fit various campaign needs.

Limitations:

  • Less Suitable for Long-Form Content: Works best for shorter pieces.

  • Limited Advanced Features: May lack in-depth SEO optimization tools.

Best For:
Marketers and businesses that need to produce quick, engaging content across multiple channels, particularly for social media and marketing campaigns.

Pricing: Starts at $49/month and a limited free plan is also available.

4. Writesonic - Best For Faster Long-Form Content

Writesonic is a versatile AI writing tool known for its range of templates and easy-to-use interface. It’s particularly useful for those needing both long-form and short-form content, including blogs, ads, and product descriptions.

Key Features:

  • AI Article Writer: Quickly generate blogs, articles, and more.

  • Multiple Content Templates: Templates for ads, emails, product descriptions, and more.

  • Tone and Style Options: Customize the tone to match your brand.

Benefits:

  • Flexibility: Suitable for a wide range of content types.

  • User-Friendly: Easy to navigate, making content creation hassle-free.

  • Custom Tone: Helps brands maintain a consistent voice across all content.

Limitations:

  • Quality Variability: Content quality may vary depending on the input.

  • Requires Editing: Some outputs may need manual tweaking.

Best For:
Marketers, content creators, and small businesses looking for a flexible tool that can handle a variety of content needs efficiently.

Pricing: Starts at $16/month. Limited free plan available.

5. Anyword - Best For Large Marketing Teams

Anyword focuses on creating data-driven content by using predictive performance analysis to help marketers craft copy that converts. It’s particularly effective for ad campaigns.

Key Features:

  • Predictive Performance Scores: Estimates how well your content will perform.

  • Ad Copy Optimization: Creates targeted ads to maximize conversion rates.

  • Data-Driven Suggestions: Provides insights based on data analysis.

Benefits:

  • Performance-Focused: Helps improve ad campaigns with data-backed copy suggestions.

  • Targeted Content: Ensures your content resonates with the right audience.

  • Versatile Templates: Ready to use for ads, product descriptions, and more.

Limitations:

  • Niche Focus: Mainly optimized for ad copy, so less versatile for other content types.

  • Higher Cost for Premium Features: Some advanced features may come at a premium.

Best For:
Digital marketers who need to create data-backed, high-conversion ad copy efficiently.

Pricing: Starts at $49/month.

6. Perplexity - Best For Content Research

Perplexity is an advanced tool for creating in-depth, research-based content. It’s designed to handle complex information and present it in a clear, structured way.

Key Features:

  • Advanced Language Processing: Handles intricate topics with ease.

  • Research-Oriented: Ideal for generating detailed, research-based content.

  • Conversational AI: Produces content that reads naturally.

Benefits:

  • Depth: Great for creating thorough, well-researched articles.

  • Natural Flow: Content sounds human-like and engaging.

  • Handles Complex Topics: Suitable for industries requiring in-depth information.

Limitations:

  • Custom Pricing: May not be affordable for smaller businesses.

  • Requires Input for Best Results: Best outputs need well-crafted input prompts.

Best For:
Content creators and industries that require detailed, research-driven articles with a natural, conversational tone.

Pricing: Custom pricing. Paid plan costs $20/month.

7. Semrush ContentShake AI - Best For Integration

ContentShake AI is part of the Semrush suite, providing real-time SEO optimization and content generation tools. It integrates with WordPress and Semrush’s other tools for a complete all-in-one approach to content strategy.

Key Features:

  • Real-Time SEO Optimization: Offers keyword suggestions and optimization tips as you write.

  • Topic Research: Helps generate content ideas based on industry trends.

  • Integration with Semrush: Combines with other Semrush tools for broader SEO insights.

Benefits:

  • SEO-Driven: Ensures content is optimized for search engines from the start.

  • Topic Planning: Generates ideas to keep your content strategy fresh.

  • Easy Integration: Works seamlessly with Semrush for in-depth SEO analysis.

Limitations:

  • Part of a Larger Suite: Requires Semrush subscription, which can be costly.

  • Complex Interface: May take time to get accustomed to all features.

Best For:
SEO professionals and marketers looking for a tool that combines content creation with in-depth SEO analysis.

Pricing: Free trial available. Paid plan costs $60/month.

8. ChatGPT - Best Free AI Writing Tool For SEO

ChatGPT is a versatile AI language model developed by OpenAI. It’s known for generating conversational, engaging, and informative content across various platforms.

Key Features:

  • Custom Prompts: Generate tailored content based on specific prompts.

  • Conversational Style: Ideal for creating dialogue-driven content.

  • Wide Range of Uses: Suitable for blogs, social media, and customer support.

Benefits:

  • Engaging Output: Produces natural, human-like content.

  • Versatility: Can be used for different content types and platforms.

  • Customizable: Adjust prompts to get content that meets your needs.

Limitations:

  • Variable Output Quality: Quality can vary based on input prompts.

  • Requires Editing: Often needs manual edits for accuracy.

Best For:

Businesses, freelancers, and marketers who need to produce conversational content quickly.

Pricing: Free plan available. Pro plan starting at $20/month

9. Claude - Best For Complex And Creative Writing Tasks

Claude is an AI writing assistant developed by Anthropic that focuses on generating high-quality, human-like text. It’s designed to understand complex queries and deliver detailed, natural language content, making it useful for both technical and casual writing.

Key Features:

  • Contextual Understanding: Delivers content that is contextually accurate and coherent.

  • Detailed Explanations: Can handle complex queries and generate in-depth answers.

  • Conversational Style: Creates content that feels natural and engaging.

Benefits:

  • Human-Like Output: Produces content that reads well, mimicking a human’s tone and style.

  • Versatility: Suitable for technical documents, articles, and conversational content.

  • Ease of Use: Simple interface that’s easy to navigate.

Limitations:

  • Pricing Not Transparent: Custom pricing might not suit all budgets.

  • Not Always Precise: May need input refinement to ensure high-quality output.

Best For:
Businesses, writers, and professionals looking for a tool that creates detailed, well-structured content that sounds natural, especially for complex topics where clear explanations are necessary.

Pricing: Free plan available. Pro plan costs $20/month.

10. Gemini - Best For Quick And Factual Writing

Gemini, by Google, is an AI writing assistant integrated with Google's data sources. It excels at producing real-time, updated content that pulls in the latest information from across the web.

Key Features:

  • Real-Time Information: Leverages Google’s extensive data to provide up-to-date content.

  • Creative Writing: Good for generating creative pieces such as blog posts, scripts, and stories.

  • Google Integration: Directly integrates with Google services, enhancing ease of access.

Benefits:

  • Up-to-Date Content: Useful for creating timely articles, news pieces, and blog posts.

  • Smooth Integration: Works seamlessly with other Google services for easy data access.

  • Creative Flexibility: Ideal for brainstorming and creative projects.

Limitations:

  • Limited Availability: Accessible only in certain regions.

  • Over-Reliance on Data: Sometimes overuses data, making content overly factual without nuanced opinions.

Best For:
Writers and marketers who need current, data-driven content that integrates easily with existing Google services for seamless workflow management.

Pricing: Free plan available. Gemini Pro costs about $20/month.

11. Surfer AI - Best For On-Page SEO

Surfer AI combines writing with real-time SEO optimization, making it a powerful tool for content creators focused on search engine performance. It integrates SEO insights directly into the writing process.

Key Features:

  • Real-Time SEO Suggestions: Adjusts content as you write based on SEO guidelines.

  • Keyword Integration: Helps seamlessly incorporate keywords.

  • SERP Analysis: Analyzes search engine result pages to guide content strategy.

Benefits:

  • SEO-Optimized Content: Ensures content ranks higher by integrating SEO practices directly into writing.

  • Efficient Workflows: Saves time by consolidating writing and SEO tasks into one platform.

  • Data-Driven Insights: Uses data to inform content strategy, improving ranking potential.

Limitations:

  • Learning Curve: Might be challenging for users unfamiliar with SEO concepts.

  • Premium Cost: Advanced features come at a higher price.

Best For:
SEO specialists, bloggers, and digital marketers focused on creating content that ranks well on search engines, particularly those wanting to streamline their writing and SEO tasks.

Pricing: Starts at $49/month.

12. Frase - Best For Ease Of Use

Frase is an AI writing and optimization tool that focuses on improving content by understanding user intent. It helps writers create content that addresses the specific questions users are searching for, improving chances of ranking in featured snippets.

Key Features:

  • User Intent Analysis: Understands what users are searching for and aligns content accordingly.

  • Content Optimization: Provides suggestions to improve content quality and relevance.

  • Content Briefs: Helps craft structured outlines to guide the writing process.

Benefits:

  • Improved Rankings: Focuses on answering specific queries, making it easier to rank for targeted keywords.

  • Content Structuring: Guides writers in structuring content effectively for SEO.

  • Detailed Analysis: Offers deep insights into user behavior and search patterns.

Limitations:

  • Higher Price for Full Features: Full range of tools might require a more expensive plan.

  • Content Limits: Has a cap on how much content can be analyzed per month.

Best For:
Bloggers, content marketers, and SEO professionals who want to improve the quality and relevance of their content based on user search behavior.

Pricing: Starts at $15/month. A limited free plan is also available.

How To Pick The Best Tool For SEO Copywriting

Choosing the right AI tool for SEO copywriting can save you time and improve your content quality. Here’s how you can make the best decision:

1. Define Your Content Needs

Identify your core needs. Are you looking for a tool to help with content drafting, SEO optimization, or keyword research? If you’re managing a lot of content, tools like SEOWriting can handle bulk content creation while optimizing for SEO. If you need fast drafts for blogs or social media posts, consider Writesonic or Copy.ai.

2. Evaluate Key Features

Not all tools offer the same features. Some focus on keyword integration (like Surfer AI), while others might specialize in data-driven copy (Anyword). If you need a versatile tool that does a bit of everything, Semrush ContentShake AI can help with keyword insights, content ideas, and real-time optimization tips. Check if the features match your workflow before committing.

3. Check Usability

The tool you choose should be easy to use. A complicated interface will slow you down. Semrush ContentShake AI and Frase are known for their simplicity, while Jasper offers more advanced options that might take some time to master. Think about your comfort level with new tech. If you need something that integrates directly with WordPress, SEOWriting or Surfer AI can save you time with built-in publishing features.

4. Compare Pricing Plans

Budget is always a consideration. Compare pricing plans and see what you’re getting for your money. For example, Frase offers budget-friendly rates for SEO-focused content creation, while Surfer AI might be on the pricier side but provides extensive features. Don’t just look at the cost—consider how much value the tool adds.

5. Try Free Versions

Many of these tools offer free trials. Use them to understand how well the tool fits your needs. ChatGPT offers a free version, making it easy to test before upgrading. Similarly, tools like Writesonic and Frase allow users to try basic features for free. Take advantage of these to ensure the tool aligns with your expectations.

6. Look at Integration Options

Check if the tool integrates smoothly with your current workflow. For instance, SEOWriting integrates with WordPress, which means you can write, optimize, and post content without leaving the tool. Semrush ContentShake AI can connect with other SEO tools to offer in-depth insights. Make sure the tool won’t disrupt your current process.

Final Thoughts

Picking the right AI writing tool for SEO depends on your content strategy and specific needs. If you need a feature-packed AI tool for generating high-quality, SEO-optimized content, SEOWriting is a great choice. It simplifies the entire content creation process, from writing and editing to publishing.

Tools like Jasper, Copy.ai, and Writesonic are good for those quick and different styles of content drafts with a lot of templates, while Surfer AI and Semrush ContentShake AI offer more advanced SEO optimization features.

Exploring different tools is a good way to find the one that fits your workflow. Consider factors like ease of use, pricing, and integration to find the best tool for your needs.

But overall, if you’re looking for a specialized AI writing tool that has all the built-in SEO Writing features, check out SEOWriting. Try it for free now!

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Prit Centrago Prit is an SEO Content Specialist and Copywriter. His work has helped SaaS brands across multiple industries reach more customers worldwide. When not involved in writing or planning content strategies, you'll find him reading books with a cup of coffee.
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